We are building ITERUM the right way — validating before building and proving before scaling. Here is the roadmap.
Talked to real gym members and gym owners before writing a single line of product code. Surveys run, 1:1 calls done, an evidence database built, and the website and brand you're looking at right now.
The app is live: a manual log — start, stop, enter reps and weight — turned into an objective Force score, open to anyone. Camera-based automatic capture is still real, just further out: it's being built as installed hardware for gym floors (Phase 2), not something a phone can do reliably yet.
Install at 5 partner gym locations. Real members. Real sessions. Real Force data. Measure whether visible progress changes retention. Iterate based on what we learn.
Paid tier live. Gym SaaS dashboard. Member app with Force trends, adaptive programming, and weekly progress reports. Kickstarter campaign to build the waitlist.